Among Taco Bell franchises and customers helped elevate the Taco Bell Foundation for Teens (TBFT) profile as a serious charitable organization dedicated to addressing the high-school dropout crisis and encourage teens to get their diploma.
CK&D facilitated a two-year partnership between the Taco Bell Foundation for Teens and Mark Wahlberg and his Youth Foundation.
Oversaw the development of all on-air and in-store materials for Taco Bell’s annual fundraiser to benefit the Foundation.
This is the first time that TBFT has worked with a high-profile celebrity and acclaimed director to help promote its Taco Bell fundraiser. The response among the Taco Bell family has been overwhelming!